Validating the Product-Market-Fit of a B2B Platform Venture with a Minimum Viable Product: The Coating Radar Case Study
Both start-ups and established companies have increasingly launched digital business models in recent years. Some of them focus on the business-to-business (B2B) sector and follow the business model of an electronic marketplace (EM). B2B electronic marketplaces are functioning as internet platforms...
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Dokumenttypen: | Artikel |
Medientypen: | Text |
Erscheinungsdatum: | 2021 |
Publikation in MIAMI: | 22.06.2021 |
Datum der letzten Änderung: | 22.06.2021 |
Quelle: | Journal of Business Chemistry, 18 (2021) 2, S. 49-62 |
Angaben zur Ausgabe: | [Electronic ed.] |
Fachgebiet (DDC): | 330: Wirtschaft |
Lizenz: | InC 1.0 |
Sprache: | Englisch |
Anmerkungen: | Section "Practitioner’s Section" |
Format: | PDF-Dokument |
URN: | urn:nbn:de:hbz:6-27069428400 |
Weitere Identifikatoren: | DOI: 10.17879/27069428165 |
Permalink: | https://nbn-resolving.de/urn:nbn:de:hbz:6-27069428400 |
Onlinezugriff: | jbc_2021_18_2_49-62.pdf |
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