Look what we’ve got for you! : Promoting library collections
Librarians spend a lot of time and thought on the question "what to buy for the library?" to meet the users’ needs as best as possible. But what happens once a book or a database or a journal has made it onto the (virtual) shelf? How do users learn about new acquisitions or interesting hol...
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| 024 | 7 | |a urn:nbn:de:hbz:6-16079547855 |2 urn | |
| 024 | 7 | |a 10.17879/23089461650 |2 doi | |
| 041 | |a eng | ||
| 082 | 0 | |a 020 Bibliotheks- und Informationswissenschaften |2 23 | |
| 100 | 1 | |a Voß, Viola |u FB 09: Philologie |u Universitäts- und Landesbibliothek Münster |0 http://d-nb.info/gnd/129295612 |0 http://orcid.org/0000-0003-3056-407X |0 http://viaf.org/viaf/44617768 |0 http://www.isni.org/0000000051525086 |0 http://id.loc.gov/authorities/no2007132857 |0 http://d-nb.info/gnd/187198357 |0 http://d-nb.info/gnd/132801523 |4 aut | |
| 110 | 2 | |a Universitäts- und Landesbibliothek Münster |0 http://d-nb.info/gnd/5091030-9 |4 own | |
| 245 | 1 | 0 | |a Look what we’ve got for you! |b Promoting library collections |
| 250 | |a [Electronic ed.] | ||
| 264 | 1 | |c 2021 | |
| 264 | 2 | |b Universitäts- und Landesbibliothek Münster |c 2021-08-19 | |
| 300 | |a 15, 31 | ||
| 500 | |a Talk given at the 41th Annual IATUL Conference 2021, Porto, Portugal. https://iatul2021.fe.up.pt/ | ||
| 500 | |a The paper resulting from this talk can be found at https://nbn-resolving.de/urn:nbn:de:hbz:6-23089463751 | ||
| 506 | 0 | |a free access | |
| 520 | 3 | |a Librarians spend a lot of time and thought on the question "what to buy for the library?" to meet the users’ needs as best as possible. But what happens once a book or a database or a journal has made it onto the (virtual) shelf? How do users learn about new acquisitions or interesting holdings? In this talk we take a tour across collection-marketing activities by academic or research libraries, highlighting some successful examples and collecting ideas for reuse. Method: We scouted the internet presence of all IATUL member libraries, taking into account their websites and, if available, their web 2.0 / social media activities. We added findings from literature and from recommendations by colleagues. Results: Our data collection gives an overview of collection-marketing activities in academic libraries all over the world. In our talk, we discuss the different types of activities, present some examples that we consider interesting, and give insights into some experimental activities at one of the authors’ libraries. Limitations: We can only analyse the activities of those libraries that use a working language we can understand, which rules out some libraries that don’t have, e.g., a version of their website in English, German, French, or Scandinavian languages. Moreover, we only consider the perspective and activities of the libraries—but not the perspective and expectations of their users. An investigation asking whether they may have informational needs regarding collections that are not yet met by libraries would be an interesting complement to our study. | |
| 521 | |a specialized | ||
| 540 | |a CC BY 4.0 |u http://creativecommons.org/licenses/by/4.0/ | ||
| 653 | 0 | |a library holdings |a library collections |a collection management |a collection promotion |a marketing activities |a University and Regional Library Münster | |
| 653 | 0 | |a Bibliotheksmarketing |a Bibliotheksbestände |a ULB Münster | |
| 655 | 7 | |2 DRIVER Types |a Konferenzveröffentlichung | |
| 655 | 7 | |2 DCMI Types |a Text | |
| 700 | 1 | |a Hamrin, Göran |0 http://d-nb.info/gnd/1264827520 |0 http://isni.org/isni/0000000051740595 |0 https://orcid.org/0000-0003-4256-2960 |4 aut | |
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