Design thinking as driver for innovation in the chemical industry

In a time of increasing market pressure, managers value innovations as a precious currency. While shifting the focus away from incremental innovations at the level of molecules, companies in the chemical industry should consider a more systematic approach to the development of ideas during the innov...

Verfasser: Waerder, Benedikt
Stinnes, Sigrid
Erdenberger, Oliver
Dokumenttypen:Artikel
Medientypen:Text
Erscheinungsdatum:2017
Publikation in MIAMI:19.07.2017
Datum der letzten Änderung:19.07.2017
Quelle:Journal of Business Chemistry, 14 (2017) 2, S. 41-50
Angaben zur Ausgabe:[Electronic ed.]
Fachgebiet (DDC):330: Wirtschaft
Lizenz:InC 1.0
Sprache:English
Anmerkungen:Section "Practitioner’s Section"
Format:PDF-Dokument
URN:urn:nbn:de:hbz:6-61269732754
Permalink:https://nbn-resolving.de/urn:nbn:de:hbz:6-61269732754
Onlinezugriff:jbc_2017_14_2_41-50.pdf
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